Q1 Shannon s Brewery currently boasts a customer base of 1

Last updated: 9/21/2023

Q1 Shannon s Brewery currently boasts a customer base of 1 750 customers that frequent the brewhouse on average twice per month and spend 31 per visit Shannon s current variable cost of goods sold is 50 of sales The customer retention rate per month is 0 75 based on data collected from its website and an analysis of credit card receipts Its current cost of capital for borrowing and investing is about 12 per year or 1 per month What is Shannon s approximate CLV for its average customer Compute your answer to the nearest penny